Your Role
NetFoundry is looking for an energetic and charismatic Marketing Specialist with a technical background and an entrepreneurial spirit. Supervised by the Director of Marketing, the Marketing Specialist is a key contributor through the planning and execution of marketing and communications projects that raise awareness and facilitate lead generation for the NetFoundry brand and platform.
Ideal candidates are creative, highly organized, technically-minded self-starters who are adept at problem solving and tackling new challenges with a positive attitude. NetFoundry’s product and solutions are technically complex, so a technical mind and excellent written and verbal communications skills with a keen ability to simplify complex concepts are a must. Experience in software development or telecommunications is a plus..
Your responsibilities
- Coordination and execution of campaigns aligned with business goals
- Cross-functional planning and coordination of Marketing efforts
- Creation of digital content (e.g. website, blogs, press releases, and podcasts)
- Contribution to the growth of our web presence to boost brand awareness
- Develop expertise and influence by supporting thought leadership efforts and developer communities
- Support Marketing efforts and boost brand awareness through coordination of conferences and events
- Maintain a strong brand presence through social media
- Monitor ROI and KPIs
- Additional Marketing tasks as required
Valuable skills and experience
- A Bachelor’s degree in marketing, business, or technology-oriented discipline
- Proven work experience as a Marketing Specialist or Marketing Manager
- A high degree of creativity with passion for driving performance
- Excellent communication skills with a passion for writing
- Strong understanding of the digital landscape as it relates to digital media, website engagement, analytics, and marketing strategy
- Solid knowledge of Adobe Creative Suite, HubSpot, AdWords, and WordPress
- An ability to multitask and perform under tight deadlines
- A willingness to “wear many hats”